Everyone Wants to Be the Next MicroStrategy

After a 50% rally, with bitcoin hitting an all-time high, digital asset firms are going full steam ahead. The plan? Raise billions, buy bitcoin, and (hopefully) ride the rocket.

5/28/20252 min read

Bitcoin is booming again — and companies are racing to fill their bags.

After a 50% rally, with bitcoin hitting an all-time high of $111,965, digital asset firms are going full steam ahead. The plan? Raise billions, buy bitcoin, and (hopefully) ride the rocket.

Trump Media Wants In (Yes, Really)

Even Trump’s family-run media company is getting involved, announcing plans to raise $2.5 billion to go crypto shopping. Not to be outdone, other firms are trying to copy the Strategy blueprint — aka Michael Saylor’s now-legendary bitcoin-hoarding model.

Quick numbers: in just one month, listed companies holding bitcoin jumped from 89 to 113. Collectively, they hold 800,000 BTC — worth around $88 billion.

So, Who’s Playing the Game?
  • Strategy (formerly MicroStrategy) is still king, holding 580,000 BTC. It’s now worth $101 billion — even more than its bitcoin stash.

  • Twenty One Capital, led by Jack Mallers (a key player behind El Salvador’s bitcoin adoption), is launching a new venture with Cantor Equity Partners — backed by SoftBank and Tether.

  • Strive Asset Management (yep, linked to politician Vivek Ramaswamy) wants to raise up to $1.5 billion.

  • GameStop, yes the meme stock legend, just bought 4,710 bitcoin (worth $500 million).

  • Nakamoto Holdings is merging with KindlyMD to build a bitcoin treasury. Laser eyes, corporate edition.

The Logic Behind the FOMO

Why are they doing this? Because Strategy showed that buying tons of BTC = instant attention + skyrocketing valuation. And with Trump’s crypto-friendly vibes and a bit less China–US trade drama, markets are feeling risk-on.

Also, the bitcoin supply is capped at 21 million. The more they buy, the scarcer it becomes. Basic crypto math.

Share Prices Go 🚀

Since these bitcoin-buying plans dropped:

  • Gryphon Mining stock is up 120%

  • KindlyMD? +540%

  • Asset Entities? +1,240% (nope, not a typo)

That’s the kind of “hopium” markets love — and the reason investors are piling in.

But There’s a Catch (Or Three)

Analysts are cautious. Michael Saylor’s PR genius played a big part in Strategy’s success. Newcomers may struggle to win investor trust — or absorb market appetite. And with Trump’s tariffs looming, plus interest rate uncertainty, conditions could turn fast.

Also, let’s not forget: Strategy still only owns 2.7% of all BTC. This is still small fries compared to traditional finance.

TL;DR

Bitcoin is hot again, and everyone wants to be the next Strategy. But it’s not as easy as copying someone’s homework — especially when the markets are moody.